BUSINESS AND TOURISM MANAGEMENT

Chapter 1: Introduction Aim of the Blog The blog aims to critically explore and compare two major players within the tourism industry namely Hilton Hotels in the hospitality sector and Jet2 Holidays in the tour operations segment. The two organisations have already developed a firm presence in the market and they are well known about their customer focused policies, new services and flexibility in a dynamic international marketplace. This blog is aimed at evaluating the way how these companies create their tourism products, establish relations with their stakeholders, and how they react to major risks, including sustainability, digital transformation, and changing consumer behaviours. Sector Overview The tourism industry is composed of various interdependent sectors, with hospitality and tour operations playing pivotal roles. Hilton Hotels is an example of hospitality industry that provides accommodation facilities to clients with head and shoulders services of luxurious brands...